We’re excited to share that our CEO, Konstantinos Lamaj, recently took center stage as the keynote speaker at a Digital Marketing Workshop hosted by StartAb: Start a Business.
About the Workshop
The workshop was organized by Corallia, with the support of Prince’s Trust International, aiming to equip aspiring entrepreneurs with the foundational knowledge of digital marketing. The primary objective? To help them understand how digital marketing can serve as a crucial ally in building and scaling their future businesses.
Key Highlights from Konstantinos’ Talk
Konstantinos delivered a highly engaging session that touched upon the essentials of Digital Marketing and eCommerce in today’s fast-paced digital world. Here’s a glimpse of what he covered:
- Digital Marketing Fundamentals: Breaking down the basic concepts and strategies every entrepreneur needs to know to create a strong online presence.
- Navigating the Digital Era: A comprehensive overview of the tools and platforms businesses need to stand out in the competitive digital landscape.
- Strategic Planning: Tips and techniques for crafting an effective marketing strategy tailored to different business models.
- Understanding KPIs: A deep dive into identifying and tracking the right Key Performance Indicators (KPIs) to measure success, depending on the business type and goals.
The interactive session also included practical examples, real-world case studies, and actionable insights, making it an invaluable experience for all attendees.
The Bigger Picture
StartAb’s Digital Marketing Workshop is part of an ongoing effort to empower entrepreneurs with the knowledge and skills required to succeed in the ever-changing business environment. The collaboration between Corallia and Prince’s Trust International ensures that these workshops bring meaningful value to participants by combining expertise and mentorship opportunities.
What’s Next?
Konstantinos’ talk is just the beginning. Stay tuned for more insightful speeches and workshops on Digital Marketing, where we’ll continue to explore advanced strategies, emerging trends, and innovative tools to keep your business ahead of the curve.
Need Help with Your Digital Marketing?
If you’re looking to improve your digital marketing efforts or want a free evaluation of your current strategy, feel free to reach out to us. The kovald team is always ready to assist you with expert advice and tailored solutions to meet your unique business needs.
Let’s shape the future of digital marketing together!
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